A local entrepreneur’s two decades of dedication have been rewarded with a life-changing prize. Shirley Sabanal Din, a 44-year-old sari-sari store owner and long-time load retailer, has been named the latest grand winner of a brand-new motorcycle through the Smart Ka-Partner Rewards program.

The annual incentive program by Smart Communications Inc. (Smart) is designed to empower the company’s vast network of independent retailers. By utilizing the Smart Ka-Partner App, retailers across the Philippines gain access to instant rewards, exclusive perks, and high-value raffle entries as a tribute to their role in keeping communities connected.

A Boost for Family and Small Business

For Shirley, who has been a load retailer for over 20 years, the win is more than just a prize; it is a vital utility for her family’s daily life and livelihood.

“We will be using this as our service vehicle for our daily errands and to safely bring our child to school,” Shirley shared. “Thanks to Smart and the Ka-Partner App for the continued support and the valuable benefits you provide to us retailers.”

Empowering Retailers Through Technology

The Smart Ka-Partner App serves as a digital headquarters for micro-entrepreneurs, simplifying the management of load sales. Key features include:

  • Point Accumulation: Retailers earn points for every regular load sale.

  • Instant Redemption: Points can be exchanged for free SMS, airtime, and load wallet credits.

  • Exclusive Entries: Points also grant access to e-raffle promos for life-enhancing prizes like motorcycles and gadgets.

Commitment to Sustainable Livelihoods

The Ka-Partner Rewards program is a cornerstone of Smart’s mission to foster economic growth at the grassroots level. By equipping sari-sari store owners with innovative digital tools, Smart helps improve the efficiency and profitability of small businesses nationwide.

“Congratulations to our winner from Negros Oriental. This initiative is our way of saying thank you to our valued Ka-partners who have helped us reach more customers and serve Smart subscribers nationwide,” said Ed Tinio, Center Head/AVP for Regional Customer Development Visayas at Smart.

This long-standing program aligns with the PLDT Group’s commitment to the United Nations Sustainable Development Goals (UNSDGs), specifically SDG 1 (No Poverty) and SDG 8 (Decent Work and Economic Growth), by providing sustainable livelihood opportunities through technology.