
Walther Buenavista, the founder and CEO of Shawarma Shack, leads the brand’s strategic expansion into international markets.
The brand’s success is rooted in its ability to meet a growing consumer demand for fast, healthy, and affordable meals. Founder and CEO Walther Buenavista spotted this gap and created a business that resonated deeply with young working professionals. What started as a single stall in 2015 has grown into a national chain of over 850 outlets, serving an impressive 120,000 meals a day.
This rapid growth, which has seen the company open a new outlet every two days over the last five years, demonstrates a highly scalable and replicable business model. Shawarma Shack’s strategic investments in a central kitchen and technology have allowed it to maintain quality and consistency, a critical factor for a brand with global aspirations.
First Singapore Outlet: Shawarma Shack HDB Hub
(90 Lorong 6 Toa Payoh #01-564A Singapore 310190)
The choice of Singapore as its first international outpost is a calculated move. The city-state offers a strategic location and a robust business environment, making it the ideal test market to prove the brand’s international viability. As the company prepares to open a second outlet in October, it is actively laying the groundwork to attract new franchise partners and investors, showcasing its potential to become a truly global player. Shawarma Shack is not just following trends—it’s setting them.