This holiday season, Charriol invites guests to celebrate individuality, meaningful connections, and the people who make life extraordinary through its immersive “Celebrate Your Light” Holiday Pop-Up. The festive installation is open at Level 1, Main Wing, Shangri-La Plaza, from November 5 to December 1, 2026, before moving to SM North EDSA, The Block, for the remainder of the holiday season.

Inspired by the reflections of a disco ball, the campaign celebrates the many dimensions of a life fully lived. Each reflection tells a story, while every facet reveals a new possibility. At its heart is a reminder that the most beautiful light is not the one shining on us, but the one that comes from within.

The pop-up brings this concept to life through cascading lights, a rotating Charriol logo, and a glowing “Live Different” sign that reflects the brand’s eclectic spirit. A one-of-a-kind kaleidoscope photo mirror invites visitors to capture special moments, creating an immersive space that celebrates Charriol’s modern elegance, creativity, and joie de vivre.

An Afternoon of Festive Experiences

Charriol officially kicked off its holiday celebration with a launch party on Thursday, November 12, 2026, welcoming brand friends and some of the country’s notable personalities.

Guests were treated to bespoke canapés and Charriol-inspired beverages featuring the brand’s signature shade of purple. A live jazz performance by Project Yazz added warmth and rhythm to the afternoon, setting a lively atmosphere throughout the space.

The celebration also gave guests the opportunity to explore Charriol’s collections through an immersive jewelry display and experience personalized color and jewelry analysis to discover the shades and tones that best complement their natural complexion.

At The Charriol Times photo booth, guests could turn their captured moments into personalized newspaper-style keepsakes, each designed like a page from the brand’s own publication. The Charriol Signature Draw brought an element of surprise, inviting guests to try their luck at a gachapon for exclusive offers, special prizes, and the chance to win a Charriol bangle or ring.

As a final keepsake, each guest received a Charriol reusable film camera to capture the moments that follow the celebration.

Weekend Treats and Special Holiday Activities

The holiday experience continues with a rotating lineup of activities at the pop-up. On select weekends, visitors can enjoy complimentary treats from the Charriol Pastry Cart, created in collaboration with local favorite Rebel Bakehouse, featuring three exclusive pastries. On other weekends, the Charriol Cart serves refreshing matcha drinks by Shizu Matcha.

On select days, guests can also watch an artist personalize their gift boxes through live illustration with every purchase. An interactive photobooth will likewise be available on selected dates, offering another way to capture the season.

Visitors who register through the QR code at the pop-up will receive an exclusive 10% holiday offer code. Meanwhile, customers who make a minimum single-receipt purchase of PHP 40,000 at any Charriol boutique nationwide will take home a Charriol reusable film camera as a special holiday keepsake.

Visit the Charriol Holiday Pop-Up

The Charriol Holiday Pop-Up is open to the public at:

  • Shangri-La Plaza: Level 1, Main Wing, November 5 to December 1, 2026
  • SM North EDSA, The Block: Level 2 Main Area, beside the Charriol boutique, December 3, 2026 to January 10, 2027

This holiday season, Charriol invites everyone to celebrate life’s special moments, embrace their individuality, and let their light shine.

For more updates, follow @charriolofficial, @charriolph, and #CelebrateYourLight.

About Charriol

CHARRIOL is a prestigious luxury brand specializing in timepieces, fine jewelry, and accessories, including fragrances, eyewear, and leather goods. Founded in 1983 by French entrepreneur Philippe Charriol (1942–2019), the brand remains an independent enterprise. Its creations are distributed worldwide through a network of 285 boutiques and 3,800 points of sale.

In the Philippines, Charriol is exclusively distributed by Stores Specialists, Inc. Its boutiques and retail locations include Central Square Bonifacio High Street, Greenbelt 5, Rockwell, Glorietta, Mall of Asia, Newport Mall, Okada, Alabang Town Center, Robinsons Manila, The Podium, Greenhills Mall, Robinsons Magnolia, TriNoma, Marquee Mall Pampanga, and Abreeza Davao. The brand is also available at Rustan’s Makati, Shangri-La, and Ayala Cebu.

Customers can shop online through Shopee, Rustans.com, and Zalora. For more information, visit ssilife.com.ph or facebook.com/CharriolOfficial. Subscribe to the SSI LIFE YouTube Channel or follow @charriolph, @charriolofficial, and @ssilifeph on Instagram.

About SSI Group, Inc.

SSI Group is the Philippines’ largest specialty retailer, with a portfolio of internationally recognized brands. It leads the country’s specialty retail market through a diverse brand portfolio and extensive store network, comprising 94 brands and 593 stores.

With a growing e-commerce presence, SSI also offers one of the most diverse online retail selections in the country. Its portfolio spans luxury, casual and fast fashion, beauty, footwear, home, and restaurant concepts.

Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years, inspiring and enhancing customers’ lifestyles while responding to the evolving tastes and aspirations of Filipino consumers.

As part of its continuing efforts to improve the retail experience, the company introduced The Specialist, an at-home concierge service dedicated to assisting customers with their shopping needs.

For inquiries about SSI brands and products, customers may contact the SSI Group Customer Service Team through:

#TheSpecialistBySSI