OPPO has established the OPPO AI Center to strengthen its AI capabilities and explore user-centric AI products. The center aims to provide the latest AI experiences to users worldwide. OPPO has announced that the OPPO Reno11 Series will be equipped with advanced generative AI capabilities, including the innovative OPPO AI Eraser function, in Q2 2024. These advancements demonstrate OPPO’s commitment to pioneering AI and enhancing its accessibility for users worldwide.

“Following feature phones and smartphones, next-gen AI Smartphones will represent the third major transformative stage in the mobile phone industry. In the era of AI Smartphones, both the mobile phone industry and user experience will witness revolutionary changes,” said Pete Lau, Chief Product Officer of OPPO. “OPPO is dedicated to becoming a contributor and promoter of AI Smartphones. We look forward to working together with our industry partners to jointly drive the innovation of the mobile phone industry and reshape the intelligent experience of mobile phones.”

OPPO outlines four distinctive characteristics of AI Smartphones

In response to the AI Smartphone era, OPPO, based on its forward-looking research and accumulation of knowledge on large models and generative AI technology, defines four major characteristics of AI smartphones: 

  • AI Smartphones must efficiently utilize computing resources to meet the computational needs of generative AI in the AI era.
  • AI Smartphones should be aware of the world in real time through sensors, understanding the complex information of users and the environment.
  • AI Smartphones also need to possess powerful self-learning capabilities.
  • AI Smartphones will have multimodal content generation abilities, providing users with continuous inspiration and knowledge support.

With these distinctive characteristics, the arrival of AI Smartphones will revolutionize the mobile industry. Various AI services will be integrated into intelligent agents, enabling users to enjoy services that better meet their individual needs. This new ecosystem will significantly complement and enhance the current app ecosystem. OPPO will provide AI capabilities as well as a development platform to support this brand-new ecosystem.

 

Reno series to include generative AI features

OPPO has released its own large language model, AndesGPT, which comprises as many as 180 billion parameters. Through three underlying major technical characteristics: dialogue enhancement, personalization, and cloud-device collaboration, its capabilities focus on knowledge, memory, tools, and creation. Following their introduction on the new OPPO Find X7 series, OPPO’s generative AI features such as intelligent object removal in photos and phone conversation summary have captured the imagination of both end users and the wider technology industry.

With smartphones and their surrounding ecosystems set to be completely transformed by AI, OPPO is leading the way in the application of the latest AI technologies on smart devices. In line with OPPO’s brand mission of “Technology for Mankind, Kindness for the World”, OPPO plans to expand its own generative AI capabilities to more product lines and markets.

Within the second quarter of 2024, OPPO will roll out an array of generative AI features, including OPPO AI Eraser and more, to its Reno 11 series globally. With constant innovation generated from the OPPO AI center, future generations of OPPO smartphones will enjoy even more exciting AI features.

Learn more about the OPPO devices by visiting https://www.oppo.com/ph/  or follow OPPO Philippines’ official social media pages on Facebook, YouTube, and TikTok.