From early morning jogs to weekend fun runs, more Filipinos are embracing active lifestyles as health and wellness become an increasing priority in everyday life. Running, in particular, remains one of the most popular forms of exercise in the country—accessible, inclusive, and deeply rooted in community culture—making it a natural choice for individuals seeking both physical and mental well-being.
This shift toward more intentional, health-focused living reflects a broader movement among Filipinos to stay active, connected, and environmentally conscious—supported by organizations that recognize the growing role of technology, community, and sustainability in enabling positive change.
“Our initiatives reflect our belief that progress must be purposeful and sustainable. As we continue to expand our 5G infrastructure and deliver world-class connectivity, we are also committed to ensuring that our growth supports healthier communities and a greener planet,” said Marjorie Garrovillo, FVP and Co-OIC at Smart Communications, Inc. (Smart).
Promoting Wellness Through Community and Technology
Smart continues to champion initiatives that encourage healthier lifestyles while advancing environmental responsibility and inclusive digital progress across the Philippines.
Through strategic partnerships and community-driven programs, the company supports platforms that promote physical activity, meaningful engagement, and eco-conscious action. Among these initiatives is the GCash Run, which combines running, digital innovation, and environmental advocacy—demonstrating how technology can enhance both wellness and sustainability goals.
By supporting programs that integrate active living with digital engagement, Smart reinforces its commitment to environmental stewardship and contributes to broader efforts on climate resilience and the transition toward a circular economy.
Building a Future-Ready Digital Ecosystem
Smart’s support for wellness initiatives is reinforced by its continued investment in next-generation connectivity. The company is rapidly expanding its 5G network nationwide to create a faster, more reliable, and future-ready digital ecosystem that supports evolving lifestyle needs.
As 5G adoption grows across the country, Smart reports an 88% year-on-year increase in full 5G traffic. The number of 5G-capable devices on its network also rose by 35% year-on-year, reaching 11.2 million units—now accounting for 19% of total handsets.
The increasing availability of affordable 5G devices, combined with continuous network optimization, is enabling more Filipinos to access faster speeds, lower latency, and more responsive digital experiences. These improvements support a wide range of activities, from fitness and wellness platforms to real-time communication and everyday digital interactions.
Award-Winning Network Performance
Smart’s ongoing focus on network quality has earned international recognition. The company was recently cited by Ookla® for delivering the Best Mobile Video Experience and Best Mobile Latency in the Philippines.
Based on Speedtest Intelligence® data, Smart achieved a Video Score of 78.60, enabling users to enjoy smooth 1080p streaming and near-instant playback. Its recognition for mobile latency highlights the responsiveness of its network—an essential factor for real-time applications such as streaming, gaming, video conferencing, and digital tools that support active, connected lifestyles.
Enabling a More Connected and Healthier Future
As Filipinos continue to prioritize health, movement, and sustainability, Smart remains committed to enabling progress that goes beyond connectivity—empowering communities to live better today while helping build a more resilient and sustainable tomorrow.