In celebration of National Arts Month, Samsung partners with Fotomoto PH, a collective of visionary local photographers, to transform the Paseo de Roxas underpass into an immersive open-air art destination through the “Underground” photo exhibition as part of the 10 Days of Art.

Marking Samsung’s second collaboration with Fotomoto PH, the exhibition brings world-class photography to the public, allowing commuters and passersby to experience Filipino culture and artistry in a unique, accessible setting. Running until March 7, 2026, the installation features evocative photographs exploring the connections between people, places, and memories across the Philippine archipelago.

Seeing Art with a New Vision

The exhibition showcases Samsung’s The Frame, powered by QLED technology, offering gallery-level image quality that renders vibrant, detailed photos in any environment. Key features of The Frame include:

  • Pantone Validated ArtfulColor: Delivers rich, true-to-life colors.

  • Matte Display: Reduces glare and reflections for optimal viewing, even under sunlight.

  • Samsung Vision AI: Optimizes picture quality for an immersive and realistic viewing experience.

  • Art Mode: When inactive, the TV transforms into a personal gallery, displaying a wide selection of curated artworks from the Samsung Art Store, including over 370 free pieces annually.

  • Customizable Design: Slim profile, adjustable bezels, and stand options allow seamless integration with home or public spaces.

Blending Innovation and Culture

“Underground” exemplifies Samsung’s commitment to elevating entertainment beyond the home, using technology to connect with Filipino passions such as art and culture. By bringing gallery-quality displays to a public space, Samsung and Fotomoto PH are democratizing access to high-caliber photography and making art part of daily life.

The Paseo de Roxas underpass becomes more than a passageway—it transforms into a cultural gallery where technology and artistry converge, inviting viewers to pause, reflect, and immerse themselves in local stories captured through the lens.

The “Underground” photo exhibition is open to the public for free until March 7, 2026. For more information about Samsung The Frame and other Vision AI TVs, visit Samsung News Philippines.