What started as a simple choice in the kitchen has grown into a nationwide movement of compassion. The ‘Share-the-Love with Heart Mate’ campaign surpassed its initial ₱1 million pledge, raising ₱1,227,450 for the Philippine General Hospital Medical Foundation, Inc. (PGHMFI). The official turnover took place at Robinsons Supermarket Ermita, highlighting the brand’s commitment to community wellness and compassionate advocacy.
Running from July 15 to October 15, 2025, the campaign donated ₱5 to PGHMFI for every Jolly Heart Mate Canola Oil purchased at Robinsons Supermarket. Filipino households turned everyday cooking moments into meaningful contributions that support PGH’s medical programs and services.
Trusted as the Philippines’ leading canola oil brand, Jolly Heart Mate is celebrated for its zero cholesterol, omega-3 and omega-6 content, and lowest saturated fat levels, making it ideal for heart-healthy meals. “We honor our loyal consumers, who not only care for their families’ health but also extend generosity to others,” said Abigail Ng-Reyes, VP for Marketing, Fly Ace Corporation. This year marks the brand’s 25th anniversary, a milestone in advocating wellness across Filipino kitchens.
The donation is already supporting essential PGH programs, from medical assistance for indigent patients to vital equipment and supplies. “We help patients with laboratory tests and provide equipment beyond our budget,” said PGHMFI Chairman Dr. Telesforo E. Gana Jr..
PGH Director Dr. Gap Legaspi added, “This will be a big help in bridging critical gaps when patients need urgent access to medicines or care.”
The campaign demonstrates how purpose-driven partnerships can uplift communities. “When we unite for a greater cause, a supermarket can be more than a place to shop — it can be where hearts come together,” said Stanley Co, President and CEO, Robinsons Retail Holdings, Inc.
Jolly Heart Mate Canola Oil continues to champion wellness, compassion, and community empowerment, helping Filipinos make a difference in their kitchens and beyond. Follow @jollyheartmatecanolaoil on Facebook, Instagram, and TikTok.
