Converse is entering a new chapter of self-expression with fresh interpretations of its iconic footwear, bringing together two influential artists who embody individuality in distinct ways. Global K-pop sensation Karina of aespa joins the Converse family as its newest global ambassador, while genre-defying artist Matt Champion fronts the campaign for the all-new Chuck Taylor Throwback.
At the heart of the season is Converse’s belief that self-expression has no single form. From elevated classics and fashion-forward silhouettes to designs inspired by the brand’s archives, Converse continues to evolve its icons for a new generation.
Leading the latest collection is Karina, who makes her Converse debut in two new interpretations of the Chuck franchise: the refined Chuck 70 X and the bold Run Star Crush.
Known for seamlessly blending music, fashion, and culture, Karina represents a new generation of creatives who embrace authenticity and express themselves without boundaries.
“Both on stage and off, I love breaking the mold and exploring my individuality through style, and Converse is a natural canvas for that,” Karina said. “I’m excited to join the Converse family and inspire others to celebrate their creativity and express themselves boldly.”
Reimagining a Classic
The Chuck 70 X puts a contemporary spin on one of Converse’s most recognizable silhouettes. Premium materials, dual-star detailing, an updated leather patch, subtly aged finishes, and functional refinements bring elevated craftsmanship to the timeless design while preserving its unmistakable heritage.
The “X” represents limitless possibilities, inviting wearers to interpret the iconic silhouette in their own way. The Chuck 70 X will be available in Converse stores beginning August 28.
For those seeking a more expressive statement, the Run Star Crush takes the classic Chuck into bold new territory. Featuring an exaggerated platform sole, sculptural proportions, and lightweight construction, the silhouette transforms the familiar design into a fashion-forward statement that blends athletic inspiration with avant-garde styling.
Celebrating the Imperfections of the Original
Rounding out the collection is the Chuck Taylor Throwback, fronted by rapper, singer, and songwriter Matt Champion.
Inspired by the raw energy of 1990s street style and vintage Chuck Taylors, the silhouette looks to Converse’s archives while embracing the attitude of today’s sneaker culture.
The Chuck Taylor Throwback celebrates the imperfections that helped make the original Chucks iconic. Saturated colors, oversized eyelets, fat laces, an intentionally off-center Chuck patch, irregular foxing tape, and a slightly stretched toe bumper pay tribute to the handcrafted character of Converse’s past.
Rather than polishing away those imperfections, the Throwback embraces them as part of what makes the shoe authentic.
Matt Champion embodies that same spirit through his fearless creativity, effortless confidence, and boundary-pushing artistry. His approach to music and personal style reflects the individuality at the heart of the Chuck Taylor Throwback.
Together, Karina and Matt Champion represent two distinct sides of the Converse identity. Karina looks toward the future through modern interpretations of an icon, while Matt Champion celebrates the heritage that has inspired generations.
United by creativity, authenticity, and self-expression, the two usher in Converse’s latest collection—one where classics continue to evolve, new icons emerge, and every silhouette becomes a canvas for personal style.
Converse is available at Power Plant Mall, Araneta Gateway Mall, select Ayala Malls, SM Malls, and Robinsons Department Stores.
For more information, visit Converse Philippines.
