Have you ever wondered how MINGYU keeps his high energy? SNICKERS® is bringing the answer straight to Manila with an exciting pop-up event from April 8 to 11, 2026 at Gateway Araneta, offering fans a hands-on experience of its “ACTIVE LIFESTYLE” campaign.
Energize Like MINGYU
As the face of the campaign, MINGYU represents the drive, momentum, and energy that SNICKERS® stands for—helping the young and busy stay focused and energized. Event activities include basketball-inspired challenges such as SNICKERS Shot Combo and SNICKERS Power Grab, showing how refueling with SNICKERS helps fans get back to their true selves.
Meet MINGYU
Fans also have a chance to meet MINGYU in person! Join the #SNICKERSwithMINGYU raffle for a chance to win two tickets to the Araneta Coliseum event on April 11, 2026. Participants can submit entries by taking photos or videos with SNICKERS and MINGYU displays in participating stores or with postcards, then sharing on Facebook, Instagram, TikTok, or X using #SNICKERSwithMINGYU and tagging @SnickersPhilippines. The raffle runs February 14 to March 27, 2026, with weekly winners announced on social media.
SEVENTEEN World Tour Sponsorship
SNICKERS® also brings energy to the SEVENTEEN WORLD TOUR [NEW_] in Bulacan as an official sponsor during the tour stop at the Philippine Sports Stadium on March 21, 2026.
This pop-up and campaign reinforce how SNICKERS® continues to energize fans, combining interactive experiences and fan engagement with the momentum of K-Pop culture.