7-Eleven, a popular Filipino convenience store, has opened a new branch in Albay, Bicol, aiming to elevate customer experience. The store, located against a breathtaking view of the iconic Mayon Volcano, has become the newest tourist attraction in the area. Mayon Volcano, known for its near-perfect symmetry, attracts up to half a million tourists yearly. The store captures the volcano’s majestic form in every frame, attracting visitors to the area’s landscape and the viral 7-Eleven. The store aims to provide a unique and elevated customer experience.
The store is located in a well-travelled route beside a gas station in Salugan, Camalig, Albay, and is now a recommended pit stop on the way to top tourist attractions like the Cagsawa Ruins, Legazpi Boulevard, and various Mayon viewing decks. Most locals are already flocking to this branch to experience the novelty of enjoying the convenience giant’s offerings and snapping postcard-like photos of the world-famous volcano. So, for out-of-town visitors out there, this 7-Eleven is another must-visit spot to add to that itinerary for a truly memorable and Instagrammable Bicol experience.

“Part of 7-Eleven’s expansion outside of Metro Manila is also to encourage and support Philippine tourism,” said Valerie Gayle Uy, 7-Eleven’s Marketing Communications Division Head. “Our brand is also built on bringing every Filipino convenience that extends to their travels, and now having Mayon’s majestic view in the background just sealed the deal.”
Of course, a view as beautiful as the Mayon deserves an equally satisfying cup to take in the scenery, so don’t forget to grab a City Cafe drink while visiting. This well-loved 7-Eleven product is made with 100% Arabica beans and comes in a variety of flavors, available hot or iced—including Brewed Coffee, French Vanilla, and Mochaccino, starting at P35. For an extra boost, Caramel and Hazelnut flavored syrups can be added for only P10. And for non-coffee lovers, there’s also a warm and indulgent cup of Hershey’s Dark Chocolate.
Inside, customers can also find exactly what makes 7-Eleven a convenience favorite—filling and satisfying bites such as 7-Fresh Siopao, Big Bite Hot Dog, GULP, and other 7-Eleven rice meals, snacks, travel essentials, pantry goods, and more. More offerings will be coming soon, such as the beloved Crunch Time, and even local delicacy-inspired meals.

“To all our kapitbahays and tourists, local and foreign, thank you for continuing to support 7-Eleven. As you enjoy sipping your City Cafe coffee with your favorite 7-Eleven meals and snacks, we hope you also take the time to step back and take in the beauty of Mayon, and all that Bicol has to offer!” Valerie shared.
While the viral attention is new, 7-Eleven has long been a familiar, reliable source of convenience for Filipinos. Whether seeking picturesque scenery or a quick stop for necessities, 7-Eleven Albay welcomes everyone to enjoy its offerings and services with a bonus front-row view of the Mayon volcano.
Like us on 7-Eleven Philippines Facebook, follow @711ph on Instagram, and @711philippines on Twitter and TikTok for more information.