Honda Philippines, Inc. (HPI) has appointed Takeshi Kobayashi as its new President, effective April 2025. Kobayashi has over 25 years of experience at Honda, having held leadership roles in Japan and Europe. With a deep understanding of the global motorcycle business and strong strategic insight, Kobayashi is expected to drive HPI to new heights. Kobayashi began his career at Honda in 1999 and has held senior roles across regional and global operations. He has also served as Director of Honda Motorcycle & Scooter India Pvt. Ltd., contributing to the company’s highest sales volume among the Global Honda Genpo in the last fiscal year.
As HPI moves into this exciting new chapter, it remains steadfast in its commitment to working hand-in-hand with its valued stakeholders, including government partners, suppliers, and dealers, who play a vital role in driving the company’s continued growth and impact.
Sharing his thoughts on his new role, Mr. Kobayashi stated: “I am honored to join Honda Philippines, Inc. and serve one of the most passionate motorcycle communities in the world. As we aim to exceed 1 million sales and production for motorcycles (combined ICE and EV) to further expand our market share, as well as enhance our Power Products Business, we will strengthen our product lineup strategy and introduce them through exciting launch concepts suitable for Filipino customers. This will be supported by effective ATL (Above-The-Line) and BTL (Below-The-Line) activities and Customer Service Operations to provide the best customer experience for Honda Motorcycle and Power Products.
For more information, visit www.hondaph.com. Stay updated on Honda’s newest products and promos by following Honda Philippines, Inc. on Facebook at facebook.com/hondaph, Instagram at instagram.com/hondaph_mc/, YouTube at Honda Philippines_Motorcycle, and TikTok at tiktok.com/@hondaphilippines. For inquiries, contact (02)-8581-6700 to 6799, and 0917-884-6632.
