Gap has launched its Holiday campaign, celebrating the gift of self-expression and being together during the holidays. The campaign features a diverse cast of gifted individuals who champion originality and showcase fresh style. Gap’s most-loved essentials are featured, and the campaign encourages customers to embrace gifting those they love in warmth and softness. The diverse cast showcases that through timeless Gap pieces, individuality and personal style can shine. The campaign is rooted in the idea of ‘Gifted’, promoting warmth, softness, and the spirit of togetherness.
The gifted cast includes Grammy-award-winning musician and activist Alanis Morissette and her family; podcaster, author, and purpose coach Jay Shetty with his wife and cookbook author Radhi Devlukia; founders of chef collective Ghetto Gastro: Lester Walker, Pierre Serrao, and Jon Gray; model and creative force Florence Huntington-Whiteley; folk artist and Grammy-Winning composer songwriter Diana Gordon; Swedish model and designer Elsa Hosk captured alongside her daughter Tuuli; body-positive model Sabina Karlsson and her family; and Japanese model, actress and singer Rola.
The campaign spotlights Gap’s iconic pieces along with new styles that are perfect for the holiday season, including Gap’s new proprietary knit, CashSoft, which is brushed for softness to create a feel similar to cashmere while boasting durability and the convenience of being machine washable. Additional standouts include denim and khaki essentials made to be worn every single day, or even as gifts to loved ones.
Visit Gap stores and shop for new arrivals: Glorietta 4, Shangri-la Mall, SM Mall of Asia, SM Megamall, Trinoma, Ayala Malls Manila Bay, Alabang Town Center, and Abreeza, Davao, or shop online at gap.com.ph.
