Burberry has revealed a new collaboration with British model and activist Adwoa Aboah and photographer Juergen Teller that will see the release of a series of images for the brand this 2018.
Commissioned by Burberry President and Chief Creative Officer Christopher Bailey, the first portfolio of images sees Adwoa and Juergen partnering on the selection of cast, location and aesthetic, making it Adwoa and Juergen’s first project for Burberry, with their next portfolio launching in February 2018.
- Juergen photographed Adwoa together with her friends and family, including her cousins Alfie Husband, George Husband, Richard Theodore-Aboah and Kwame N’Dow, as well as Montell Martin and Mae Muller along Regent’s Canal in North London.
- The content introduces Burberry’s latest collection for January and February, which features an injection of neon across ready-to-wear and accessories and is available to purchase on Burberry.com from 26 December.
- The collection comprises laminated trench coats in high-gloss neon pink and classic honey, The Doodle print across trench coats, dresses, and sweatshirts, as well as The Giant tote bag reworked. It also introduces the frame bag, a mini crossbody with a mid-century silhouette in highlighter hues.
“It has been a huge honour for me to work with Burberry and Juergen Teller on this inspiring project. My role as both model and artistic director is one I have really enjoyed and embraced,” said Adwoa Aboah.
“Christopher Bailey is an incredible visionary and it has been an amazing experience to work together with him and Juergen to create this series of stories.”
In the Philippines, Burberry is exclusively distributed by Stores Specialists, Inc. and is located at Greenbelt 4, Rustan’s Makati, and Rustan’s Shangri-La.
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